10 reasons NOT to use Google AdSense

I’ve made an average of $50 a month from a 2 month old website using Google AdSense.
Everytime a visitor to the site clicks on one of the advertisements, I
get a small revenue. Here’s why I am going to stop using AdSense and the top 10 reasons I have for doing so:

  1. Straying visitors – each time you get a .03 cent revenue from AdSense, Googe is sending your visitor to another website, sometimes even to a competitor’s site!
  2. It’s ugly – having advertisements plastered all over your site probably doesn’t appeal to all of your visitors.
  3. Slow page loading – Each AdSense
    advertisement requires data to be pulled down from Google’s servers.
    While this probably won’t cause delays most of the time, I’ve had
    instances where the rest of the page data wouldn’t display as it was
    stuck waiting for Google to choose the right ads for me.
  4. Causes display errors – In some rare cases, the wrong combination of AdSense and CSS vs the length of the page and how many images are loaded can lead to the whole page being garbled.
  5. Not a big earner – The guru of making money online,
    John Chow, makes around $12,000 a month from his blog’s advertising.
    Only $400 or so comes from AdSense. If such a popular, active site such as his can only pull in that much money, there is little hope of me retiring on AdSense revenue alone.
  6. Dissuades potential advertisers – Everyone knows how much AdSense pays, especially other advertisers. If one should be interested in advertising on your site, but sees AdSense ads all over it, they are likely to think they can buy adspace from you very cheap. Not what I want.
  7. Show me the money – Search Google’s own search engine for such keyphrases as “Google canceled my AdSense account” or “I hate the Googie Monster” and you’ll find countless reports of users who’ve had their AdSense
    accounts and revenues erased with a simple mail from Google stating
    that there was suspicious activity. In other words, if a competitor
    comes to your site and clicks your ads a thousand times, Google will
    assume you are trying to cheat them.
  8. Loses customer respect – If I want to buy something
    online and go to the manufacturer’s homepage, only to be displayed
    countless advertisements asking me to buy viagra or life insurance, I
    will instantly think the homepage’s product is not good as it cannot
    turn a profit on its own.
  9. Not good for SEO – Many people who would usually
    like to link to the content on your site, will think that you are just
    writing your content to generate AdSense clicks and decide not to give you a link. I will always link to a site with no AdSense
    before one which is covered in it. If someone writes for their passion,
    not just for profit, I believe the quality of the content will be much
    higher. On the other hand, if they have high paying ads on their site, I
    think it reinforces the fact that their content is of good quality.
  10. Aiding and abetting the Google empire – Google has
    so much dominance over the web these days and are doing some really
    great things. We already know they have been recording our search data
    and private info over the years, one of the ways they manage this is
    with AdSense. Each advertisement help them track users through your site and across the entire internet. Scary.

Share on twitter
Twitter
Share on reddit
Reddit
Share on telegram
Telegram
Share on email
Email
Share on print
Print

Site made with love of these open source tools

The beautifully-crafted OS that forces you to learn how to do things properly.

For better or worse, WordPress powers 30% of the web. ClassicPress reduces some of the bloat.

Text is my material. Learn one text editor well.

Version controlling all the things.

Retaining workspaces on local and remote servers.

Supporting the OpenBSD community with opinionated VMs. €10/yr donated to the OpenBSD Foundation.

To Roman Zolotarev, for helping us Master the Web. My family and friends for enduring my voluntary financial hardship while pursuing my passions.